Mục lục bài viết:
ESG (Environmental, Social, Governance) and CSR (Corporate Social Responsibility) are two important concepts in building and sustainable development of businesses, especially in the tourism industry. Let’s delve into each aspect to understand more clearly.
What is ESG and what is its role in sustainable business development?
ESG is a standard for evaluation and management that businesses use to measure their impact on the environment, society, and internal governance.
- Environmental: Measuring and managing impacts on the environment, including the use of natural resources, emissions, water and waste management, renewable energy use, biodiversity protection, and climate change response.
- Social: Includes impacts on social stakeholders such as employees, local communities, and supply chain partners. This can include employee welfare programs, respect for human rights, fair supply chain management, and labor safety.
- Governance: Relates to how a business is operated and managed, including transparency, accountability, and fairness in governance decisions, anti-corruption measures, and ethical standards.
The role of ESG for sustainable business development is to build a business ecosystem that meets not only the current market demands but also the requirements of future generations, ensuring sustainability and long-term growth.
- Corporate culture: When tourism integrates ESG and CSR into its business strategy, it demonstrates the company’s commitment to social and environmental values. This is not only part of the internal culture but also reflects the company’s philosophy and vision for sustainability.
- Sustainable development: By applying ESG principles and implementing CSR activities in the tourism industry, businesses can minimize negative impacts on the environment and communities while creating positive social values such as enhancing the lives of local communities, protecting cultural and natural heritage, and improving the quality of life for local residents.
The values that tourism combined with ESG and CSR brings to businesses and employees
- Improving image and enhancing trust from customers: Customers are increasingly focused on sustainable and social values. Implementing ESG and CSR helps businesses create a positive image, attracting customers who are aware of environmental and social protection.
- Attracting talented employees: Employees are increasingly concerned about the working environment and the social commitment of the businesses they work for. ESG and CSR policies help businesses attract and retain talented employees.
- Strengthening relationships with the community and local government: Implementing CSR activities benefits the local community, thereby building good relationships with the community and making it easier for businesses to operate and develop.
Organizing tourism combined with ESG and CSR for employees is not just a recreational or enjoyment activity, but it brings many strategic and sustainable benefits to the business. Below are some reasons and the impact of this on businesses today:
Enhancing team spirit and increasing employee satisfaction
- Team spirit: Tourism is an opportunity for employees to bond with each other outside the office environment. Experiencing, exploring, and enjoying together will create deeper connections among members of the organization.
- Satisfaction and commitment: Employees have the opportunity to relax and enjoy their time off after hard working months, thereby increasing satisfaction and commitment to the organization. This helps improve not only personal satisfaction but also work efficiency and loyalty to the company.
Promoting ESG and CSR values
- Environment: Businesses can organize sustainable tourism activities such as visiting, planting trees in natural sites, primary forests, or nature reserves. Educating employees about environmental protection and minimizing negative impacts on the environment during trips will contribute to achieving the company’s ESG goals.
- Society: Tourism trips can also include volunteer activities in the local community such as cleaning up, helping poor children, or supporting social projects. This helps businesses demonstrate their commitment to society and improve the company’s image in the community.
Building a sustainable corporate culture
- Long-term commitment: Organizing tourism combined with ESG and CSR is not just a standalone activity but part of the organizational culture, contributing to the sustainable development of the company. Employees feel cared for by the company and see themselves as an important part of a socially responsible organization.
- Encouraging creativity and innovation: New experiences during trips can stimulate creativity and innovation in employees’ work. They can learn and apply skills and values from these experiences to their daily work.
In summary, organizing tourism that combines ESG and CSR is not only an enjoyable activity but also brings many strategic and social benefits to businesses, helping to enhance solidarity, promote sustainable values, and build a strong organizational culture. This is one of the effective ways for businesses to meet the increasing demands of the market and employees in the modern era.
With the goal of creating quality tourism value, Untra Group – Unique Tourism has been developing tourism programs that focus on ESG and CSR through social activities such as tree planting, litter picking, and volunteering… integrating tourism with actions that benefit the environment and the community, creating a positive sustainable image for modern businesses.
UNIQUE TRAVEL – CREATING QUALITY TOURISM VALUE
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UNTRA GROUP JOINT STOCK COMPANY – UNIQUE TRAVEL
※ Website: untragroup.com ｜ dulichdocdao.net
※ Head Office: UNTRA TOWER – No. 37, Street No. 2, An Khanh Ward, Thu Duc City, Ho Chi Minh City
※ Southern Branch: 74/8B Phan Van Hon, Tan Thoi Nhat Ward, District 12, Ho Chi Minh City
※ Central Branch: No. 123 Trinh Dinh Thao, Cam Le District, Da Nang City
※ Northern Branch: 14-15A, 7th Floor – Charmvit Tower – No. 117 Tran Duy Hung, Trung Hoa Ward, Cau Giay District, Hanoi
※ 24/7 Customer Service Hotline: 0857 737 479
